If you’ve ever found yourself staring at a spreadsheet thinking, “We have all this data, but what do we actually do with it?” then believe me, you’re not alone.
At FN Research, we’ve seen it time and again. Businesses are sitting on mountains of valuable information such as customer feedback, sales figures, website stats, social media insights, but it often ends up scattered across different systems or simply gathering digital dust.
That’s why we created our Data Insights Consultancy Service.
It’s designed for all businesses that already have the data but just need a smart way to transform it into actionable strategies that drive results.
And the best part is there’s no need for commissioning additional research projects, this unique service is about helping you use what you already have, but better, smarter, and more strategically.
Here’s How We Turn Your Existing Data Into Real Business Impact
1. One Central Dashboard
Imagine having one, clean, easy-to-read dashboard that shows you everything that actually matters to your business.
We take all your existing internal data sets,whether that’s from spreadsheets, CRM systems, website analytics, customer feedback forms and bring them together into one central hub. No more flicking between different platforms.
Now you have stats in one place that actually help you make decisions. Real-time insights and a bird’s-eye view of your business at a glance.
This dashboard becomes your go-to. Whether you’re a founder, marketing manager, or operations lead, you’ll have the power to see what’s working, what’s not, and where to focus next.
2. From Data to Action, We Build Strategic Plans Based on Evidence
Data is more powerful with context, and that’s how we can add an extra layer of value and insight.
Once your data is organised and visualised, we analyse it and craft a strategic action plan tailored to your business goals. Whether you’re looking to boost PR coverage, attract new investors, develop new services, or increase customer engagement, we’ll show you how to get there.
Our recommendations aren’t based on guesswork. They’re grounded in the evidence from your own data, complemented by smart desk research if needed.
You’ll walk away with clear, practical steps that ensure every decision you make is backed by insights, not hunches.
3. Spotting the Gaps, We Show You What You’re Missing and How to Collect It
Ever feel like you’re flying blind because you don’t have all the information you need?
Part of our consultancy is can also be identifying gaps in your current data. Maybe you’re missing customer sentiment data, or perhaps you’re not tracking the right performance metrics.
We won’t just point out what’s missing, we’ll guide you on how to start collecting it yourself. This could be as simple as adjusting your feedback forms, setting up basic tracking tools, or streamlining internal reporting.
It’s about empowering you to continuously gather the right data moving forward, so you’re never left in the dark.
Why This Service Works Especially for Small Businesses
People often think data-driven strategies are only for big corporations with huge analytics teams.
But thats not true, every businesses need information to inform its decisions. Our Data Insights Consultancy is actually built with small and medium-sized businesses in mind. You might not have a dedicated data team, but you do have lots of valuable data at your fingertips. You just need someone to make sense of it for you.
It’s also perfect for larger businesses that feel overwhelmed or under-resourced when it comes to data. If your team isn’t sure how to leverage the information you already own, we’re here to bridge that gap.
How One Small Business Used Their Own Data to Win More Clients
Here’s one of our recent success stories.
A local small business came to us feeling frustrated. They had years of customer feedback, sales data, and marketing reports,but no idea how to pull it all together or what to do with it.
And what we did:
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We created a central dashboard that visualised their sales trends, customer feedback themes, and marketing ROI in real-time.
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We developed a strategic action plan that fine-tuned their advertising spend, highlighted their strongest PR angles, and even offered suggestions to improve their internal team structure.
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We identified gaps in their customer journey tracking and helped them implement simple feedback loops to collect this data moving forward.
The result? Within three months, they:
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Won several new clients
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Streamlined their service offerings
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Discovered a clear USP based on actual customer feedback
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Saved hours of internal reporting time
All this came from data they already had,but had never fully utilised.
You Don’t Always Need More Data, Sometimes You Need to Use It Better.
Too often, businesses think the answer to better decision-making is to commission more research. But the truth is, most companies already own a goldmine of data. It’s just untapped.
Our Data Insights Consultancy is about maximising what you’ve already invested in. We help you uncover hidden patterns, spot opportunities, and build strategies that are data-driven, cost-effective, and tailored to your business.
No fluff. No jargon. Just actionable insights that lead to real growth.
At FN Research, we aim to make data simple, strategic, and actually useful.
So get in touch if you want to find out more through our Contact Us button or email fiona@fnresearch.co.uk for a free Discovery Call today